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Director, Professional and Consumer Promotions Marketing (DLBCL), EPKINLY Brand Team job in Princeton

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Princeton Genmab A/S

Job Ref:	R14719
Employer:	Genmab A/S
Category:	Brand Marketing
Job Type:	Full Time
Salary and Benefits:	USD 190,960.00 per year
Location
City:	Princeton
Map:	United States, Princeton (Show on map)
Description
At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking, knock-your-socks-off KYSO antibody medicines® that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals' unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees. Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose. Yes, our work is incredibly serious and impactful, but we have big ambitions, bring a ton of care to pursuing them, and have a lot of fun while doing so. Does this inspire you and feel like a fit? Then we would love to have you join us! The Role: The Director, epcoritamab (DuoBody-CD3xCD20) Professional Promotions, will design and execute the HCP experience for Genmab's US-based hematology asset EPKINLY. This critical role will report directly to the Vice President of Hematology Marketing and is expected to work closely with key internal partners, as well as the EPKINLY US alliance partner. He/she will own the Physician and Consumer experience strategy for epcoritamab in the Diffuse Large B-Cell lymphoma (DLBCL) and/or Follicular Lymphoma (FL) space and be an essential contributor to the overall product marketing, extended launch teams, and annual brand planning process. As a newly created position within Genmab, the Dir, EPKINLY will have the opportunity to set and own the strategy for this important brand. Success in this role will require a collaborative mindset, strong hematology experience (with a recent launch), and a proven track record of operating in an emerging/developing organization. Responsibilities: Serve as the resident brand team expert on current and evolving platforms and opportunities related to HCP, Consumer, institution, and key accounts in hematology marketing Establish and pull through the vision set by Genmab organizational leadership Seamlessly integrate professional promotion strategies into the overall product brand plan Manage detailed tactical plans and develop related content to drive brand goals Collaborate to provide critical input into HCP/Consumer/Key Acct Institution profiles, targeting, and segmentation Partners with cross-functional teams and alliance business partners to develop and implement cohesive brand campaign, creative, positioning, and messaging, etc. Effectively translate primary & secondary data into insight-driven decision making and actionable strategies and tactics Track and provide weekly key performance indicator reports Representing the brand during Medical/Legal/Regulatory review meetings to ensure launch readiness Work effectively with Genmab sales leadership (and field sales advisory boards), relevant Genmab functions, and EPKINLY alliance partners while representing Best for Brand and Genmab interests Work productively to lead through external agency partners, key internal stakeholders, and cross-functional groups within the Genmab organization Drive engagement and partnerships with relevant professional societies and marketing advisory boards Manage project timelines, budgets, and all key deliverables aligned to effective launch readiness Basic Qualifications: Bachelor's Degree Minimum of 5 years of progressive responsibilities within oncology/hematology marketing Ability to travel domestically up to 25% Established people leadership experience with direct reports Preferred Qualifications: Deep understanding of HCP, Consumer, Key account, and GPO marketing concepts within pharma/biotech Recent (BsAb, ADC, IO, targeted therapy, personalized medicine) oncology/hematology launch experience Experience working in the highly complex, dynamic environment of an emerging organization Demonstrated ability to work cross-functionally and on multiple projects simultaneously Ability to thrive in ambiguity, with an entrepreneurial mindset and a track record of results Resourceful, decisive, and proactive approach to managing multiple priorities in a fast-growing organization Strong communication and presentation skills Startup, emerging pharma, or new team experience desired Prior joint venture, co-promote, co-marketing alliance experience strongly desired For US based candidates, the proposed salary band for this position is as follows: $190,960.00---$286,440.00 The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. Also, certain positions are eligible for additional forms of compensation, such as discretionary bonuses and long-term incentives. When you join Genmab, you're joining a culture that supports your physical, financial, social, and emotional wellness. Within the first year, regular full-time U.S. employees are eligible for: 401(k) Plan: 100% match on the first 6% of contributions Health Benefits: Two medical plan options (including HDHP with HSA), dental, and vision insurance Voluntary Plans: Critical illness, accident, and hospital indemnity insurance Time Off: Paid vacation, sick leave, holidays, and 12 weeks of discretionary paid parental leave Support Resources: Access to child and adult backup care, family support programs, financial wellness tools, and emotional well-being support Additional Perks: Commuter benefits, tuition reimbursement, and a Lifestyle Spending Account for wellness and personal expenses About You You are genuinely passionate about our purpose You bring precision and excellence to all that you do You believe in our rooted-in-science approach to problem-solving You are a generous collaborator who can work in teams with a broad spectrum of backgrounds You take pride in enabling the best work of others on the team You can grapple with the unknown and be innovative You have experience working in a fast-growing, dynamic company (or a strong desire to) You work hard and are not afraid to have a little fun while you do so! Locations Genmab maximizes the efficiency of an agile working environment, when possible, for the betterment of employee work-life balance. Our offices are crafted as open, community-based spaces that work to connect employees while being immersed in our powerful laboratories. Whether you're in one of our office spaces or working remotely, we thrive on connecting with each other to innovate. About Genmab Genmab is an international biotechnology company with a core purpose to improve the lives of patients through innovative and differentiated antibody therapeutics. For 25 years, its hard-working, innovative and collaborative team has invented next-generation antibody technology platforms and harnessed translational, quantitative and data sciences, resulting in a proprietary pipeline including bispecific T-cell engagers, antibody-drug conjugates, next-generation immune checkpoint modulators and effector function-enhanced antibodies. By 2030, Genmab's vision is to transform the lives of people with cancer and other serious diseases with Knock-Your-Socks-Off (KYSO®) antibody medicines. Established in 1999, Genmab is headquartered in Copenhagen, Denmark with international presence across North America, Europe and Asia Pacific. For more information, please visit Genmab.com and follow us on LinkedIn and X. Genmab is committed to protecting your personal data and privacy. Please see our privacy policy for handling your data in connection with your application on our website Job Applicant Privacy Notice (genmab.com). Please note that if you are applying for a position in the Netherlands, Genmab's policy for all permanently budgeted hires in NL is initially to offer a fixed-term employment contract for a year, if the employee performs well and if the business conditions do not change, renewal for an indefinite term may be considered after the fixed-term employment contract.

ref: (R14719) 29 days ago

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