VP of Telehealth Marketing job
Vacancy has expired
California - CA Addison Group
| Job Ref: |
a1qPL000005bKCzYAM
|
| Employer: | Addison Group
|
| Category: |
General Marketing
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| Salary: |
$100,000+
|
| Salary and Benefits: |
USD 180,000.00 - 210,000.00 per year
|
Location |
| State: |
California - CA
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| Map: | |
Description |
Vice President of Telehealth Marketing
Remote
Compensation: $180,000-$210,000 + bonus (DOE) + medical
Direct Hire
We are partnering with a client that is expanding beyond its traditional brick-and-mortar model into a rapidly growing telehealth business. They are looking for a hands-on, data-driven VP of Telehealth Marketing to build and scale the marketing foundation for this next phase of growth.
Must Have : Hands-on digital marketing experience specifically within cash-pay telehealth - including acquisition funnels, conversion metrics, and performance optimization.
What You'll Lead
- Develop and own the full telehealth marketing strategy across local and national campaigns.
- Direct paid media, brand strategy, and end-to-end performance marketing efforts.
- Manage and collaborate with external technical partners (data, analytics, performance marketing).
- Integrate AI and data-warehouse capabilities to enhance tracking, attribution, and conversion performance.
- Translate data insights into actionable campaign decisions, connecting analytics with creative execution.
- Partner cross-functionally with product and technology teams to improve digital experience.
- Shape the consumer journey end-to-end, including UX, form flow, and conversion optimization.
- Contribute to building a centralized, scalable marketing structure for long-term growth.
Who You Are
- A hands-on digital marketer who can directly run and optimize campaigns-not just manage agencies.
- Highly data literate, able to analyze performance metrics and filter out "agency noise."
- Strong technical marketing background, including vendor oversight, funnel optimization, mobile UX, and digital product mapping.
- Ability to understand or write basic code for analytics or automation is a plus.
- Experience in digital innovation agencies, growth-stage tech, health, or telehealth brands preferred.
- Deep understanding of consumer acquisition, lead gen, and cash-pay telehealth conversion metrics.
- Entrepreneurial mindset; self-starter who builds and improves systems proactively.
- Comfortable operating under KPI-driven expectations (CAC, CPL, conversion rate, retention).
- Must have no active non-compete and be willing to sign one upon hire.
This client is ready to interview and hire. APPLY NOW!
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ref: (a1qPL000005bKCzYAM) 4 days ago
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