Sr. Director HCP Marketing Neuropsychiatry job in Cambridge
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Cambridge, Massachusetts - MA Biogen
| Job Ref: | REQ21559 |
| Employer: | Biogen |
| Category: | General Marketing |
| Job Type: | Full Time |
| Salary and Benefits: | USD 230,000.00 - 316,000.00 per year |
Location | |
| State: | Massachusetts - MA |
| City: | Cambridge |
| Map: | United States, Massachusetts , Cambridge (Show on map) |
Description | |
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About This Role
The Senior Director of HCP Marketing (Neuropsychiatry) will be a critical role and visible leader within the US Neuropsychiatry Franchise, leading, planning and executing sophisticated HCP activation and educational strategies for a product in the midst of launch. Reporting to the VP/Head Neuropsychiatry Marketing, the Senior Director of HCP Marketing will lead the HCP marketing team and matrix in the development and execution of overall U.S. branded and unbranded strategies/plans to educate, activate and support customers treating Postpartum Depression (PPD). Biogen, with their commercialization partner, launched this treatment last year and is currently in a brand growth phase. What You'll Do
Who You Are You are a high-impact, hands-on leader who enjoys and has experience integrating cross-functional considerations into leading commercial strategic initiatives, team decisions, and work products. You have a deep understanding and proven track record in HCP marketing and launches. You appreciate learning from underdeveloped markets, team members and partners, considering multiple perspectives to inform recommendations and decisions. You have US commercial expertise and bring this point of view to help drive key workstreams and communications. Qualifications • BS/BA Required; MBA Preferred • Seasoned commercial professional, with 12+ years of commercial experience, with 8+ years of marketing or marketing adjacent experience in the pharma or biotech industry, including launch. • Experience in complex/under-developed therapeutic areas; Women's Health, Neuroscience, Psychiatry or Immunology experience a plus • Experience in designing and driving omnichannel media campaigns including building media plans, analyzing data and insight to drive key choices and defining a crisp 3-year customer engagement strategy • Must exhibit strong leadership skills, ability to perform in fast paced environments and ability to influence without authority. • Strong project and vendor management track record, including resource allocation and fiscal management. • Experience leading and developing direct and matrixed teams to drive high-impact output • Ability to travel up to 25% Preferred Skills • Experience with a collaboration partner and cross-functional leadership to prioritize strategies to focus and drive success of a new paradigm in a complex market
Job Level: Management Additional Information The base compensation range for this role is: $230,000.00-$316,000.00 Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity. Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance. In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees' and their families physical, financial, emotional, and social well-being; including, but not limited to:
Why Biogen? We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives. At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States. | |
ref: (REQ21559) 1 day ago
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