Vice President for Public Relations and Marketing, Day Shift, Public Relations job in Gaithersburg
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Gaithersburg, Maryland - MD Adventist HealthCare
| Job Ref: | R-037758 |
| Employer: | Adventist HealthCare |
| Category: | Communications & PR |
| Job Type: | Full Time |
| Salary and Benefits: | USD 226,495.30 - 339,742.95 per year |
Location | |
| State: | Maryland - MD |
| City: | Gaithersburg |
| Map: | United States, Maryland , Gaithersburg (Show on map) |
Description | |
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Support Center
If you are a current Adventist HealthCare employee, please click this link to apply through your Workday account. Adventist HealthCare seeks to hire an experienced Vice President of Public Relations and Marketing for our Public Relations department who will embrace our mission to extend God's care through the ministry of physical, mental, and spiritual healing. As a Vice President of Public Relations and Marketing, you will: • Develop and implement a formal, integrated brand strategy to clarify and advance AHC's organizational identity in the marketplace; broaden awareness of its programs, services and priorities; and increase the visibility of its programs across key stakeholder audiences, internal & external. • Create public relations/marketing strategies that will allow AHC's leadership to cultivate and enhance meaningful relationships with targeted, high-level external audiences. • Build relationships with the key media outlets to advance AHC's position with relevant constituents, as well as to drive broader awareness, preference, and support for AHC's Mission. • Develop a digital strategy, including website and social media platforms, that supports AHC's brand strategy and the healthcare system's strategic plan, driving engagement, consideration, and lead generation. • Identify emerging issues faced by AHC, including situations requiring a crisis response. Work with the leadership team and PR & Marketing staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them. • Create and manage a comprehensive internal communication strategy to engage and inform all AHC team members with consistent and clear communication, including affiliated medical staff, community physicians, and members of the AHC clinically integrated network. Develop internal communication brand standards. • Develop and execute communications plans in support of major business and organizational initiatives such as acquisitions, divestitures, partnerships, new service and facility launches, and leadership and organizational changes • Oversee the development of all internal and external print and electronic communications; manage relationships with associated internal/external communications vendors • Exercise judgment to prioritize media opportunities and prepare talking points, speeches, presentations, and other supporting material as needed • Maintain effective relationships and work collaboratively with other leaders, departments, and service areas in support of ongoing and special needs requiring communications support • Develops and leads a highly performing team of marketing and PR professionals. • Provides direct reports and team members with clear expectations and timely performance feedback. Qualifications include: • Develops people and organizations- Able to mentor and transform the performance of teams and individuals • Drives Mission Centric Performance - Able to execute on excellent collaboration and communication with both internal and external customers and stakeholders • Focuses on Community and Mission- develops and maintains relationships with the community while ensuring a culture of engagement • Develops robust strategies aligned with the AHC Mission and strategic plan, through strategic and innovative thinking to ensure success • Leads with courage and decisiveness, establishes guiding principles for decisions using ethical behavior and social responsibility • Able to prioritize and use performance improvement to develop solutions • Maintains a climate that attracts, retains, and motivates staff • Master's degree in any area associated with Public Relations, Marketing, or Communication. Additional MBA or MHA preferred. • 15+ years of public relations and/or marketing experience • A minimum of 5 years' experience in a senior management role Work Schedule: Day Shift Pay Range: $226,495.30 - $339,742.95 If the salary range is listed as $0 or if the position is Per Diem (with a fixed rate), salary discussions will take place during the screening process. Under the Fair Labor Standards Act (FLSA), this position is classified as: United States of America (Exempt) At Adventist HealthCare our job is to care for you. We do this by offering:
As a faith-based organization, with over a century of caring for the communities in the Maryland area, Adventist HealthCare has earned a reputation for high-quality, compassionate care. Adventist HealthCare was the first and is the largest healthcare provider in Montgomery County. If you want to make a difference in someone's life every day, consider a position with a team of professionals who are doing just that, making a difference. Join the Adventist HealthCare team today, apply now to be considered! COVID-19 Vaccination Adventist HealthCare strongly recommends all applicants to be fully vaccinated for COVID-19 before commencing employment. Applicants may be required to furnish proof of vaccination. Tobacco and Drug Statement Tobacco use is a well-recognized preventable cause of death in the United States and an important public health issue. In order to promote and maintain a healthy work environment, Adventist HealthCare will not hire applicants for employment who either state that they are nicotine users or who test positive for nicotine and drug use. While some jurisdictions, including Maryland, permit the use of marijuana for medical purposes, marijuana continues to be classified as an illegal drug under the federal Controlled Substances Act. As a result, medical marijuana use will not be accepted as a valid explanation for a positive drug test result. Adventist HealthCare will withdraw offers of employment to applicants who test positive for Cotinine (nicotine) and marijuana. Those testing positive are given the opportunity to re-apply in 90 days, if they can truthfully attest that they have not used any nicotine products in the past ninety (90) days and successfully pass follow-up testing. ("Nicotine products" include, but are not limited to: cigarettes, cigars, pipes, chewing tobacco, e-cigarettes, vaping products, hookah, and nicotine replacement products (e.g., nicotine gum, nicotine patches, nicotine lozenges, etc.). Equal Employment Opportunity Adventist HealthCare is an Equal Opportunity/Affirmative Action Employer. We are committed to attracting, engaging, and developing the best people to cultivate our mission-centric culture. Our goal is to have a welcoming, equitable, and safe place to work and grow for all employees, no matter their background. AHC does not discriminate in employment opportunities or practices on the basis of race, ethnicity, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, pregnancy and related medical conditions, protected veteran status, or any other characteristic protected by law. Adventist HealthCare will make reasonable accommodations for applicants with disabilities, in accordance with applicable law. Adventist HealthCare is a religious organization as defined under applicable law; however, it will endeavor to provide reasonable accommodations for applicants' religious beliefs. Applicants who wish to request accommodations for disabilities or religious belief should contact the Support Center HR Office. | |
ref: (R-037758) 17 hours ago
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