Senior Director of Marketing, Web & Product Led Growth (PLG) job
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Elastic
| Job Ref: | 7540460 |
| Employer: | Elastic |
| Category: | Product Marketing |
| Salary and Benefits: | USD 212,100.00 - 335,600.00 per year |
| Map: | United States (Show on map) |
Description | |
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Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale - unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data - securing and protecting private information more effectively - Elastic's complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.
What is The Role We are seeking a seasoned Senior Director of Marketing, Web & Product Led Growth (PLG) to own the web strategy for Elastic and lead its evolution as a critical driver of product-led demand at scale! Elastic.co is the front door to a broad, developer-first platform spanning search, observability, and security, and this role is accountable for how that ecosystem drives discovery, evaluation, and entry into direct trials and marketplace trials and starts. This role plays a central part in fueling Elastic's new logo growth by turning web discovery and self-serve entry points into consistent sources of first-time customers. By aligning web strategy, PLG demand, and marketplace trial motions, the Senior Director ensures Elastic's platform is discoverable, understandable, and easy to start, helping new teams adopt Elastic across search, observability, and security. This leader will build how buyers experience Elastic for the first time, translating product value into clear, high-intent web and PLG entry points. The role works hand-in-hand with Product Marketing and Product Engineering to bring positioning, messaging, use cases, and narrative to life across Elastic.co. Operating in a matrixed model, this role partners closely with PMM, engineering, marketplace teams, Data, and GTM partners to align web strategy. While the role sits within Marketing, it is fundamentally cross-functional and product-adjacent, requiring strong influence and leadership beyond direct ownership. What You Will Be Doing Web Strategy & Optimization
#LI-BD1 Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below. In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below. These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future. An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs. Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program. Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being. The typical starting salary range for this role is: $212,100-$335,600 USD The typical starting salary range for this role in the select locations listed above is: $254,900-$403,200 USD Additional Information - We Take Care of Our People As a distributed company, diversity drives our identity. Whether you're looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn't matter if you're just out of college or your children are; we need you for what you can do. We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.
Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation. We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co. We will reply to your request within 24 business hours of submission. Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster) Elasticsearch develops and distributes encryption software and technology that is subject to U.S. export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People's Republic ("DNR"), and the Luhansk People's Republic ("LNR"). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic. Please see here for our Privacy Statement. | |
ref: (7540460) 5 hours ago
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