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Director, Growth and Performance Marketing job in Seattle

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Seattle, Washington - WA Aircall

Job Ref:	aO7BtEYxoFD0
Employer:	Aircall
Category:	Growth Marketing
Job Type:	Full Time
Salary and Benefits:	USD 200,000.00 - 235,000.00 per year
Location
State:	Washington - WA
City:	Seattle
Map:	United States, Washington , Seattle (Show on map)
Description
Aircall is a unicorn, AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, resolve issues faster, and scale customer-facing teams. We're redefining customer communications by bringing voice, SMS, WhatsApp, and AI together into one seamless workspace. Our momentum comes from a simple idea: help teams work smarter, not harder. Aircall's AI Voice Agent automates routine calls, AI Assist streamlines post-call work, and AI Assist Pro delivers real-time guidance so people can do their best work. The result is higher revenue, faster resolutions, and teams that scale with confidence. Aircall is headquartered in Paris, our European HQ, with a strong North American presence anchored in Seattle, our North American HQ, and teams across Madrid, London, Berlin, San Francisco, New York City, Sydney, and Mexico City. We've built a product customers love and a business that's scaling quickly, backed by world-class investors and driven by rapid AI innovation across multiple product lines. At Aircall, you'll join a company in motion. We're ambitious, product-driven, and execution-focused, with visible impact, fast decisions, and real growth. How we work at Aircall: We're customer-obsessed, data-driven, and focused on delivering meaningful outcomes. We value ownership, continuous learning, and thoughtful speed. If you thrive in a collaborative, fast-moving environment where trust and impact matter, you'll feel at home here. Role Overview Aircall is hiring a Director of Growth & Performance Marketing to own and scale our global inbound demand engine as buyer behavior shifts in an AI-driven world. This role has end-to-end ownership of inbound demand, with accountability for building predictable, efficient pipeline. The charter spans all inbound channels, including paid acquisition across search, paid social, affiliates, and influencer marketing, as well as SEO, AI-driven search and answer engines, global campaign execution, and the website as a core conversion engine. This leader is responsible for turning global campaigns and the website into always-on, measurable demand drivers across regions, and ensuring all inbound channels work together as a single system. You will partner closely with Sales, RevOps, Finance, within Marketing, and work closely with Marketing Operations to influence systems, attribution, and measurement, ensuring inbound strategy translates into reliable revenue outcomes. Success is measured by pipeline volume, conversion, efficiency, and predictability to align inbound to revenue outcomes. Key Responsibilities Own all inbound demand globally across paid search, paid social, affiliates, influencer marketing, SEO, AI-driven discovery, campaign-led demand, and website conversion. Lead, scale, and operationalize global campaigns, turning them into repeatable, measurable demand generation programs across regions. Own the website as a conversion engine, driving continuous A/B testing, improvement across messaging, UX, experimentation, and conversion rate optimization in partnership with brand/content and product Marketing. Lead global paid programs across Google, Bing, LinkedIn, Meta, and emerging platforms with accountability for ROAS and cost-per-qualified-pipeline. Scale affiliates and influencer programs as core demand channels with clear attribution, optimization, and performance standards. Evolve SEO from a traffic-focused function into an intent- and conversion-driven engine aligned to modern buyer behavior and AI search. Ensure Aircall is discoverable and recommended across AI-powered answer engines and platforms including ChatGPT, Perplexity, Claude, and Gemini. Build and own a rigorous experimentation roadmap across channels, regions, formats, and on-site experiences to identify scalable, high-intent growth levers. Develop full-funnel strategies that align paid, organic, lifecycle, campaign, and website experiences to improve conversion and pipeline quality. Operate as a true partner to Sales with shared accountability for pipeline quality, conversion, and revenue outcomes. Partner with RevOps and Finance to improve forecasting accuracy, budget efficiency, and pipeline predictability. Lead, develop, and scale a global performance marketing team using a hands-on, player-coach approach. Apply AI in day-to-day execution across analysis, experimentation, creative iteration, and insight generation. Own vendor relationships and the growth technology stack, prioritizing tools that improve speed, learning, and efficiency. Manage global budgets with clear targets for efficiency, cost-per-qualified-pipeline, and quarter-over-quarter improvement. Qualifications 10+ years of experience in growth or performance marketing within B2B SaaS with hands-on ownership of inbound demand, global campaigns, and website conversion. A Bachelor's or Master's Degree in a relevant field. Proven experience scaling SaaS demand through cost-efficient acquisition channels. Deep expertise across paid search, paid social, affiliates, influencer marketing, SEO, global campaigns, website optimization, and AI-driven discovery surfaces. Experience leading and operationalizing global campaigns and website optimization across NA, EMEA, LATAM, and APAC. Demonstrated ability to grow pipeline while improving efficiency and predictability. Strong partnership mindset with Sales and a clear focus on pipeline quality and revenue impact. Practical experience applying AI in day-to-day growth and performance marketing workflows. Ability to operate at both strategic and execution levels. $200,000 - $235,000 a year This base range is not including a 12.5 percent annual bonus, equity, and other benefits. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, and experience. Why join us? Key moment to join Aircall in terms of growth and opportunities Our people matter, work-life balance is important at Aircall Fast-learning environment, entrepreneurial and strong team spirit 45+ Nationalities: cosmopolite & multi-cultural mindset Competitive salary package & equity Medical, dental, and vision insurance is 100% covered 401k plan with company matching! Unlimited PTO - take the time you need to come to work feeling great! Wellness, internet, and childcare reimbursements Generous parental leave policy DE&I Statement: At Aircall, we believe diversity, equity and inclusion - irrespective of origins, identity, background and orientations - are core to our journey. We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We're working to create a place filled with diverse people who can enrich and learn from one another. We're committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive. We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn. Want to know more about candidate privacy? Find our Candidate Privacy Notice here. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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