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Director, Integrated Marketing Planning (Remote) job in San Francisco

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San Francisco, California - CA Cisco

Job Ref:	2006686
Employer:	Cisco
Category:	Brand Marketing
Job Type:	Full Time
Salary and Benefits:	USD 196,000.00 - 247,000.00 per year
Location
State:	California - CA
City:	San Francisco
Map:	United States, California , San Francisco (Show on map)
Description
The application window is expected to close on: 03/06/2026 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. This role is open to remote US locations. The Director of Integrated Planning for Cisco's Networking business leads the strategy, planning, and execution of unified, omnichannel marketing campaigns that deliver a consistent Cisco brand and connected customer experience across all digital, social, PR, and event platforms. Working closely with global sales, creative, and product teams, this role drives awareness, engagement, and revenue growth for Cisco's networking solutions, ensuring a premium brand presence throughout the customer lifecycle and across worldwide touchpoints. This leader translates business and product priorities into scalable integrated marketing plans that support both global and regional execution. Your Impact Strategy & Planning: Oversee integrated marketing strategies and omnichannel planning that align with Cisco's global business objectives and innovation roadmap. Cross-Functional Leadership: Collaborate across sales, product, digital, content, field, and channel marketing teams for unified messaging and seamless execution across Cisco's portfolio. Brand Consistency: Ensure a unified Cisco brand voice and message at every customer touchpoint, reinforcing trust and innovation. Performance Measurement: Analyze and optimize campaign performance against KPIs and ROI using cross-channel measurement frameworks. Innovation: Drive innovative campaigns leveraging emerging media, social trends, AI personalization, and strategic partnerships for future growth. Enterprise & GTM Planning: Lead integrated marketing planning aligned to business units, product portfolios, and GTM motions, translating priorities into cohesive execution. Cross-Functional Orchestration: Connect Brand, Demand, Digital, Lifecycle, Media, Events, Comms, and Regional teams to align audiences, messaging, timing, and channels for omnichannel coordination. Integrated Campaign Leadership: Develop and guide integrated campaign frameworks for consistent storytelling and successful product launches across all channels and regions. Data, Insights & Measurement: Utilize analytics and customer insights to define KPIs, optimize marketing plans, and foster a test-and-learn culture for continuous improvement. Budget, Investment & Resource Planning: Align budgets to strategic priorities, maximize ROI across programs and channels, and coordinate agency/vendor resources for integrated initiatives. Minimum Qualifications 10+ years of B2B marketing experience, including 5+ years in integrated marketing, strategic planning, or campaign leadership with accountability for omnichannel execution and customer experience alignment Preferred Qualifications Strong understanding of B2B GTM motions, demand generation, digital marketing, omnichannel engagement models, and brand strategy Proven experience in developing and executing complex, large-scale integrated marketing programs with demonstrated omnichannel planning and orchestration experience, preferably within the B2B technology sector or a similar global enterprise. Strong understanding of advanced digital marketing strategies, content marketing, social media engagement, lifecycle marketing, personalization, and customer journey design, and robust performance metrics analysis. Why Cisco? At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $196,000.00 to $247,000.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco Non-exempt employees* receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next Additional paid time away may be requested to deal with critical or emergency issues for family members Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: .75% of incentive target for each 1% of revenue attainment up to 50% of quota; 1.5% of incentive target for each 1% of attainment between 50% and 75%; 1% of incentive target for each 1% of attainment between 75% and 100%; and Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $196,000.00 - $284,100.00 Non-Metro New York state & Washington state: $174,000.00 - $252,100.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. ** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.

ref: (2006686) 16 days ago

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