Chief Marketing Officer job in Bloomington
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Bloomington, Indiana - IN Turner Mining Group
| Job Ref: | rR7UHEV11Z3t |
| Employer: | Turner Mining Group |
| Category: | General Marketing |
| Job Type: | Full Time |
Location | |
| State: | Indiana - IN |
| City: | Bloomington |
| Map: | United States, Indiana , Bloomington (Show on map) |
Description | |
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Position Overview
Turner Mining Group is seeking a dynamic and results-driven Chief Marketing Officer (CMO) to lead the company's marketing, branding, and growth strategy. Based in our Bloomington, Indiana headquarters, the CMO will be a key member of the executive leadership team and will play a critical role in strengthening Turner Mining Group's market presence, supporting business development efforts, and positioning the company for continued growth in the contract mining and heavy civil industries. This role requires a balance of strategic vision and hands-on execution, with a strong understanding of industrial, mining, or construction-related markets. Key Responsibilities CREATIVE LEADERSHIP • Lead all creative content development across digital, social, video, web, and emerging platforms for multiple growing brands, as a leader this is your canvas to build something from the ground up • Develop and execute distinctive brand voices and creative strategies for each company while maintaining flexibility to shift tone, style, and approach based on audience and platform • Own the full creative process from concept to execution: write compelling copy, direct video production, design social campaigns, and explore new creative formats that haven't been tried yet • Build and lead creative initiatives with the freedom to test, fail, learn, and scale what works, you'll have real autonomy to shape how these brands show up in the world STRATEGIC MARKETING • Architect and implement comprehensive funnel marketing strategies from scratch, you'll be building the roadmap for success, not following common practices • Develop data-driven KPIs and measurement frameworks to track performance across all stages of the customer journey, turning creative efforts into measurable business impact • Transform marketing from reactive to strategic: identify growth opportunities, develop go-to-market strategies, and position multiple brands for scalable success • Own marketing strategy across the full spectrum: brand positioning, audience development, demand generation, and customer retention GROWTH & IMPACT • Work directly with executive leadership to align creative vision with business objectives across a portfolio of growing companies • Opportunity to make your mark: influence brand direction, drive measurable growth, and build a marketing engine that supports ambitious expansion plans • Shape the marketing function as it scales: define what good looks like, establish best practices, and build a foundation for future team growth • This isn't a maintain-the-status-quo role, you'll be creating systems, processes, and strategies that don't currently exist Qualifications
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ref: (rR7UHEV11Z3t) 4 days ago
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