VP of Performance Marketing job in Auburn Hills
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Auburn Hills, Michigan - MI Whisker
| Job Ref: | 3890149 |
| Employer: | Whisker |
| Category: | Growth Marketing |
| Job Type: | Full Time |
Location | |
| State: | Michigan - MI |
| City: | Auburn Hills |
| Post Code: | 48326 |
| Map: | United States, Michigan , Auburn Hills (Show on map) |
Description | |
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Job Type
Full-time Description Whisker is redefining what it means to live with cats-designing intelligent systems that remove friction, elevate the everyday, and celebrate the quiet brilliance of feline companionship. Today, Litter-Robot leads the category. Tomorrow, an entire ecosystem that expands what's possible for cats and the people who love them. We believe the future is feline. And we're imagining that future today. We work onsite 4+ days a week, with our team based in Auburn Hills, Michigan, and Juneau, Wisconsin. Our team of 700+ passionate pet people thrives on collaboration, innovation, and the occasional office cameo from a four-legged friend. Whisker Marketing: We are building the world's first great cat brand. Not simply a marketing function, but an engine of cultural change. Our work elevates cats and cat parents, rewrites the norms of pet culture, and expands the future of the category we created. We do this by operating full-stack-from deep consumer insight to breakthrough brand expression to world-class growth execution. And we're just getting started. What You'll Do: The Vice President of Performance will lead and scale our customer acquisition and growth engine across paid media, paid search, affiliate, influencer, SEO, and marketing analytics. This role owns growth performance end to end-balancing speed, efficiency, and long-term value-while building a best-in-class, data-driven growth organization. You will help evolve Whisker from performance-reliant advertising to branded-performance marketing, turning Whisker into a household name through powerful storytelling, bold creativity, and more accountable, data-driven decision-making. You'll be responsible for translating company revenue and margin goals into a disciplined growth strategy, optimizing channel mix, and ensuring strong measurement, attribution, and insight generation across the funnel. This is a highly cross-functional role with direct influence on company trajectory. What You'll Do:
Leadership Responsibilities : Directly supervises growth teams. Carries out supervisory responsibilities following Whisker policies and applicable laws. Responsibilities include interviewing, training, and hiring, planning, assigning and directing work, appraising performance, addressing team issues, and upholding safety and quality guidelines. BA in Marketing, Economics, Statistics, or Communications and / or equivalent years of experience Requirements What You'll Bring:
Not Required but Nice to Have!
Benefits & Purrks: Join a tenacious, inventive company that empowers team members to chart their own path, lead by grounding decisions in the "why", and has a strong sense of empathy and openness to new perspectives. Be a part of exciting growth, work with incredible people, and create tomorrow's pet products-plus a whole lot of extras. You will also be provided with:
Statement of Inclusivity: We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive. Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status. | |
ref: (3890149) 3 days ago
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