Director, AI Innovation & Effectiveness, Global Marketing job in Mountain View
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Mountain View, California - CA Gen Digital
| Job Ref: | 55219 |
| Employer: | Gen Digital |
| Category: | General Marketing |
| Job Type: | Full Time |
| Salary: | $100,000+ |
| Salary and Benefits: | USD 185,000.00 - 215,000.00 per year |
Location | |
| State: | California - CA |
| City: | Mountain View |
| Map: | United States, California , Mountain View (Show on map) |
Description | |
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Director, AI Innovation & Effectiveness, Global Marketing
Location - Mountain View, CA (preferred); New York, NY or Tempe, AZ considered About Gen: Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries. Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We're always looking for smart, fearless and high-impact talent who see AI as a teammate - leveraging it to move faster and deliver meaningful results. When you're part of Gen, you'll have the flexibility, tools and support to do your best work and grow your career - from flexible working options and time off to competitive pay, benefits and well-being programs. At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You'll work with people who back each other, respect each other and understand that our differences are a competitive advantage. If this sounds like you, we'd love you to be part of Gen. How We Work We work in a hybrid way, spending at least 3 days a week together in the office for collaboration, quick decision-making, and relationship-building. Outside of that, we're flexible, you'll have space to manage your schedule and focus where you work best. About the Role: Gen is building the most forward-thinking, AI-native Global Marketing organization in the industry, and this role is central to making that real. As Director, AI Innovation & Effectiveness, Global Marketing, you will report to the Chief Marketing Officer and be a key member of the Marketing Leadership Team, operating at the intersection of strategy, innovation, execution, and change leadership. You will partner directly with the CMO and senior marketing leaders to identify the most transformative AI opportunities across the full marketing lifecycle-from strategy and planning to creative, media, operations, and measurement-then guide those opportunities from concept through pilot to global scale, ensuring measurable impact on efficiency, effectiveness, and excellence in everything marketing does. This role can be based in one of our hub sites: Mountain View, CA, New York City, or Tempe. It is initially an individual-contributor role with the potential to build out a small central AI innovation and enablement team over time as programs scale. Key Responsibilities: Lead AI Strategy & Transformation in Global Marketing
Test, Prove, and Scale High-Impact AI Use Cases
Measure What Matters
Enable Responsible, Fast-Moving AI
Build an AI-Native Marketing Culture
Stay Ahead of the Curve
About You: You are a senior marketing and transformation leader who blends deep understanding of how modern marketing works with hands-on experience applying AI to real business problems. You're equally comfortable shaping vision with executives and rolling up your sleeves with practitioners to turn that vision into pilots, roadmaps, and measurable outcomes. You have a builder mindset, are energized by ambiguity and experimentation, and know how to scale what works into durable ways of working across a global organization. Education:
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What's Next: Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you've delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what's compelling you to Gen, and walk you through the interview process. Important Application Note - When you apply, please include your current city and state and let us know whether you are already near one of our hub locations (Mountain View, New York City, or Tempe) or open to relocation. The annual base salary for this position is expected to be between $185,000-$215,000. In addition to base salary, this role is eligible for an annual performance-based bonus. Base salary is one component of Gen's total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off. Actual salaries will vary based on a candidate's qualifications, experience, skills, and competencies related to the role. Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds. We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government. | |
ref: (55219) 3 hours ago
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