Vice President, Marketing job in Moonachie
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Moonachie, New Jersey - NJ 4Over, Inc.
| Job Ref: | 2660 |
| Employer: | 4Over, Inc. |
| Category: | General Marketing |
| Job Type: | Full Time |
| Salary: | $100,000+ |
| Salary and Benefits: | USD 190,000.00 - 220,000.00 per year |
Location | |
| State: | New Jersey - NJ |
| City: | Moonachie |
| Post Code: | 07074 |
| Map: | United States, New Jersey , Moonachie (Show on map) |
Description | |
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POSITION SUMMARY
The VP of Marketing is responsible for leading and executing the company's marketing strategy with a primary focus on creative services, email marketing, communications, and lead generation. This role is accountable for driving brand consistency, demand generation, and measurable pipeline growth while supporting company-wide growth objectives. The ideal candidate is a strategic and hands-on marketing leader with strong analytical capabilities, the ability to influence executive decision-making, and experience building and managing high-performing marketing teams. This role will work cross-functionally with Sales, Product, Operations, and Executive Leadership to ensure marketing initiatives are aligned with business priorities and revenue goals DUTIES AND RESPONSIBILITIES • Develop and execute a comprehensive, multi-year marketing strategy aligned with company growth objectives, brand positioning, and revenue targets. • Lead and oversee all marketing functions, including:
• Own end-to-end lead generation strategy, including campaign planning, execution, performance measurement, and optimization. • Partner closely with Sales leadership to align marketing programs with pipeline goals, sales enablement needs, and customer acquisition strategies. • Oversee the planning, development, and execution of integrated marketing campaigns across digital, email, and communication channels. • Monitor and analyze campaign performance, pipeline contribution, and ROI; provide clear reporting and insights to the executive team. • Lead the development and management of marketing budgets, forecasts, and resource allocation. • Ensure consistent brand messaging and visual identity across all customer touchpoints. • Oversee the creation and delivery of marketing materials, communications, promotional assets, and sales support content. • Track market trends, customer insights, and competitive intelligence to inform strategy and identify opportunities. • Build, mentor, and retain a high-performing marketing team; establish clear goals, accountability, and performance standards. • Recommend and implement marketing processes, tools, and policies to improve efficiency, scalability, and effectiveness. • Serve as a senior marketing representative in executive discussions, planning sessions, and cross-functional initiatives. EXPERIENCE AND QUALIFICATIONS EDUCATION, LICENSES, CERTIFICATIONS, EXPERIENCES: • Bachelor's degree in Marketing, Business, Communications, or a related field required; Master's degree preferred. • 8-12+ years of progressive marketing experience, including leadership of multi-channel marketing teams. • Proven experience leading creative, email marketing, communications, and lead generation functions. • Demonstrated success driving measurable pipeline growth and ROI through marketing initiatives. • Experience partnering closely with Sales and executive leadership teams. • Strong background in strategic planning with hands-on execution. CRITICAL KNOWLEDGE, SKILLS, AND ABILITIES REQUIREMENTS: • Strong proficiency with CRM and marketing automation platforms (HubSpot experience strongly preferred). • Experience developing executive-level reporting, dashboards, and performance metrics. • Ability to analyze complex data sets and translate insights into actionable recommendations. • Advanced presentation and communication skills with the ability to present confidently to executive audiences. • Strong leadership presence with the ability to influence, align, and motivate cross-functional teams. • Highly organized, detail-oriented, and comfortable managing multiple priorities in a fast-paced environment. • Self-directed and capable of operating independently in a remote work environment. • Willingness to travel periodically to company facilities and key meetings (approximately 10-20%). PHYSICAL DEMANDS: The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. • While performing the duties of this job, the employee is occasionally required to stand, walk, sit for extended periods of time, use hands and fingers, talk, or hear. • Although duties are typically performed during normal business hours, occasional off-hours work may be required to meet business needs. WORK ENVIRONMENT: The work environment described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. *The above statements are intended to describe the general nature and level of work being performed by most people assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required. Nothing in this job description restricts management's rights to assign or re-assign duties and responsibilities to this job at any time. 4over is an Equal Opportunity and Affirmative Action employer. It provides equal employment opportunities to all employees and applicants for employment without regard to race, color, sex, national origin, age, religion,disability, or any other legally protected status and takes affirmative action to recruit, employ, train, and promote qualified minorities, women, covered veterans, and individuals with disabilities. | |
ref: (2660) 6 hours ago
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