Director of Sales and Marketing job in Santa Monica
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Santa Monica, California - CA Proper Hospitality
| Job Ref: | DIREC001236 |
| Employer: | Proper Hospitality |
| Category: | General Marketing |
| Job Type: | Full Time |
| Salary: | $100,000+ |
| Salary and Benefits: | USD 180,000.00 - 200,000.00 per year |
Location | |
| State: | California - CA |
| City: | Santa Monica |
| Post Code: | 90401 |
| Map: | United States, California , Santa Monica (Show on map) |
Description | |
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In 2027, the legendary Cal Neva Lodge & Casino begins its next chapter as Lake Tahoe Proper Resort & Casino-reimagined through Proper's contemporary lens on luxury hospitality while honoring a century of iconic history. Since 1926, this storied property has drawn cultural luminaries including Frank Sinatra, Marilyn Monroe, and John F. Kennedy to its extraordinary lakeside setting.
The Resort Set at the meeting point of California and Nevada, Lake Tahoe Proper Resort & Casino will feature 198 guest rooms, suites and private villas - nearly all with panoramic lake views. In addition, the property will include two lakefront pools, multiple destination restaurants and bars, indoor and outdoor private event spaces, a lively casino floor, and the restored historic Frank Sinatra Theater. Wellness will anchor the guest experience with 50,000 square feet dedicated to a destination spa, indoor pool and hydrotherapy experiences, state-of-the-art fitness facilities, nature-connected programming, three padel courts and a freestanding pickleball building. In addition, the members-only Proper Club will offer a private indoor-outdoor clubhouse overlooking the lake, a Hi-Fi listening room, private wine cellars within the hotel's iconic tunnels, exclusive programming/year-round cultural events, and full wellness access with property-wide benefits. Position Overview The Director of Sales & Marketing is a key member of Lake Tahoe Proper's executive leadership team, responsible for driving total revenue performance across all market segments through strategic sales initiatives, brand positioning, and integrated marketing efforts. This role oversees the development and execution of a comprehensive sales and marketing strategy to position Lake Tahoe Proper as a leading luxury destination for discerning travelers, events, and corporate clients. The ideal candidate is a visionary leader with a strong network in the luxury hospitality market, a proven track record of exceeding revenue goals, and the creativity to elevate the brand experience across all channels. Key Responsibilities Sales Leadership & Strategy
Marketing, Branding & Communications
Revenue Optimization & Analysis
Qualifications & Experience
Leadership Profile The ideal candidate is:
Why This Role Lake Tahoe Proper Resort & Casino represents a rare opportunity to relaunch one of the West's most iconic hospitality landmarks and establish it as the defining luxury resort and social epicenter of Lake Tahoe. The Director of Sales & Marketing will play a pivotal role in shaping the property's commercial success from day one-crafting its voice, building its demand, and driving its performance for years to come. Salary
Why Join Proper Hospitality At Proper, we build experiences that move people - and that begins with the team behind them. As a best-in-class employer, we're committed to creating one of the Best Places to Work in hospitality by nurturing a culture where creativity, excellence, and humanity thrive together. Everything we do is grounded in the belief that hospitality is more than a profession - it's an opportunity to care for others and make lives better. Guided by the Pillars of Proper, we show up with warmth and authenticity (Care Proper), strive for excellence in everything we do (Achieve Proper), think creatively and resourcefully (Imagine Proper), and take pride in the style and culture that make us who we are (Present Proper). We believe our people are our greatest strength, and we invest deeply in their wellbeing, growth, and sense of belonging. From comprehensive benefits to meaningful development programs, Proper is designed to help you build a career, and a life, that feels as inspiring as the experiences we create for our guests. Our Commitment: Building the Best Place to Work Our Best Place to Work initiative is a living commitment - a continuous investment in our people, our culture, and our purpose. We listen, learn, and evolve together to create an environment where everyone feels empowered to imagine boldly, achieve confidently, care deeply, and present themselves authentically. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. | |
ref: (DIREC001236) 5 hours ago
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