Vice President, Revenue Marketing job
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Sprout Social
| Job Ref: | 7688975 |
| Employer: | Sprout Social |
| Category: | General Marketing |
| Salary and Benefits: | USD 262,000.00 - 328,000.00 per year |
| Map: | United States (Show on map) |
Description | |
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Description
We're looking for a strategic, execution-oriented Vice President of Revenue Marketing to lead and scale Sprout Social's global demand generation engine. This leader will own the strategy, performance, and operating model behind the multi-channel programs that generate and accelerate pipeline across both self-serve and sales-led motions. This role oversees digital and performance marketing, paid media, SEO and AEO/GEO, conversion rate optimization (including trial experience), web strategy, growth marketing, email and programmatic marketing, and marketing operations. As executive sponsor of AI transformation within Marketing, you will modernize how we experiment, optimize and deliver measurable business impact. We're seeking a data-driven revenue leader with a proven track record of building high-performing teams, scaling global demand engines, and driving accountable growth in complex B2B environments. Why join Sprout's team? This is a pivotal leadership role responsible for delivering the pipeline and revenue performance that fuels Sprout's next phase of growth. You'll operate at the intersection of strategy and execution, shaping how Marketing contributes to company-wide revenue goals. You will work closely with leaders across Marketing, Sales, Rev Ops, Customer Success and Product to align on shared performance metrics, streamline funnel operations and drive efficiency across the go-to-market engine. As a key member of the Marketing Senior Leadership Team (SLT), you will help shape overall marketing strategy while building and leading a high-performing organization. This role reports to the Chief Marketing Officer (CMO). What you'll do
Minimum qualifications
Within 1 month, you'll:
Within 3 months, you'll:
Within 6 months, you'll:
Within 12 months, you'll:
This timeline represents an ideal progression and may evolve based on business needs and priorities. Our Benefits Program We're proud to regularly be recognized for our team, product, and culture. We invest in our team with a comprehensive, competitive benefits program:
*This list is for informational purposes only. Benefit offerings are discretionary and subject to change and do not constitute a contract or guarantee of benefits. Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter. Individual base pay is based on various factors, including whether you're located in Zone 1 or Zone 2, as well as relevant experience and skills. In the United States, we have two geographic pay zones. For this role, the expected base pay ranges for new hires are:
The listed ranges represent earning potential in this position. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed. Base pay is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout's equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit). Employees are able to enroll in Sprout's company's 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers "Flexible Paid Time Off" and ten paid holidays. We have outlined the various components to an employee's full compensation package here to help you to understand our total rewards package. Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity - race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report. If you need a reasonable accommodation for any part of the employment process, please contact us by email at accommodations@sproutsocial.com and let us know the nature of your request and your contact information. We'll do all we can to ensure you're set up for success during our interview process while upholding your privacy, including requests for accommodation. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement. Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law #LI-REMOTE Sprout Social Inc. and its subsidiaries process personal data submitted through your application to assess your qualifications for employment and to inform our hiring decision and, where applicable, for required governmental reporting. For more information, please review Sprout's Global Applicant Privacy Notice. | |
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