Associate Vice President Communications & Marketing job in Monterey
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Monterey California State University
| Job Ref: | 554903 |
| Employer: | California State University |
| Category: | Communications & PR |
| Salary and Benefits: | USD 15,000.00 - 16,667.00 per month |
Location | |
| City: | Monterey |
| Map: | United States, Monterey (Show on map) |
Description | |
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Associate Vice President Communications & Marketing
Job no: 554903 Work type: Management (MPP) Location: Monterey Bay Categories: MPP, At-Will, Full Time, Marketing/Communications, On-site (work in-person at business location) The University is being assisted by Isaacson, Miller. Applications and expressions of interest can be submitted electronically and in confidence to: https://www.imsearch.com/open-searches/california-state-university-monterey-bay/associate-vice-president-marketing Classification: Administrator III Hours: Full-time / 40 hours per week FLSA: Exempt Anticipated Hiring Salary Range: $15,000 to $16,667* mo. ($180,000 - $200,004 annually) CSU Salary Schedule *CSUMB provides pay scales representing its good faith estimate of what the university reasonably expects to pay for this position. The pay offered to a selected candidate will be determined on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, and CSU systemwide pay for comparable jobs. Employment with the California State University System ABOUT CSUMB California State University, Monterey Bay is a mid-sized university in California's Central Coast that grants undergraduate and graduate degrees. Powered by an inspiring Founding Vision Statement, CSUMB is part of the nation's largest four-year public university system, California State University, which educates nearly 460,000 students every year. With a vibrant, diverse student body of over 7,000 students, CSU Monterey Bay is both a Minority Serving Institution and a Hispanic Serving Institution. Our staff and faculty transform students' lives with a focus on student success and engagement through experiential learning, service learning, and a strong emphasis on multicultural and global perspectives. CSUMB's sustainability goal is to be carbon neutral by 2030. The university's Strategic Plan prioritizes inclusive excellence through recruiting and investing in developing a diverse body of faculty, staff and administrators. Many appreciate living and working close to the shores of beautiful Monterey Bay, with easy access to recreational areas from Big Sur to Santa Cruz. Nearby opportunities for collaborative research include working in the Monterey Bay National Marine Sanctuary and Silicon Valley, and with colleagues at local research universities, including UC Santa Cruz and Stanford University. As one of the 22 campuses in the CSU system, CSUMB offers excellent benefits, including access to below-market-rate rental housing on East Campus, and competitive salaries for faculty and staff. With proximity to the San Francisco Bay Area and San Jose, opportunities for faculty, staff and students are as endless as the shores of the nearby Pacific Ocean. PURPOSE : Under the general supervision of the Vice President of University Advancement, the Associate Vice President of Marketing and Communications acts independently to lead, create, manage, implement and evaluate the University's communications, public relations and marketing plans across all media platforms. The Associate Vice President oversees efforts to gather information about CSUMB programs and experiences from stakeholders in all campus divisions, identifies and uses relevant market research in execution and evaluation of the strategy, and creates and monitors effectiveness of targeted messaging that is consistent with the University's brand and message for a variety of audiences and ensures communication across CSUMB is aligned and meets the needs of our constituencies. The Associate Vice President has responsibility for communications and marketing strategies that meet the needs of the University as a whole to raise the visibility, maintain recognition, distinguish the University's identity, positively and effectively position the institution and enhance the image of CSUMB to the campus community and external audiences. ESSENTIAL DUTIES AND RESPONSIBILITIES include, but are not limited to, the following :
Other Functions :
KNOWLEDGE, SKILLS AND ABILITIES : Thorough knowledge of: advertising, design, branding, marketing, public relations, digital and web content development and communication practices and techniques; effective supervisory principles and practices and organizational management, including budgets, leading a team to meet changing organizational objectives. Ability to: rapidly become familiar with university-wide programs; provide strong leadership in the development and implementation of university marketing and communications; analyze the implications of various plans and proposals; effectively represent the university in public situations. Edit documents with attention to context and detail and communicate simply, clearly and effectively using a high level of written and oral communication skills. Create and execute plans for university marketing and communications; watch for trends, make recommendations for innovative change, and implement solutions to complex problems. Research and evaluate alternatives, and determining the most effective course of action; work independently, demonstrate strong organizational skills, meet deadlines and manage multiple tasks simultaneously. Supervise the work of staff and recommend appropriate personnel actions; train, evaluate performance and take corrective action as needed; demonstrate strong interpersonal skills and establish and maintain effective working relationships, partnerships, and coalitions amongst university and external community stakeholders. KEY SUCCESS OUTCOMES:
MINIMUM QUALIFICATIONS : Equivalent to a bachelor's degree in Business, Public Relations, Communications, Marketing or related field AND a minimum of five {5) years of progressively responsible related experience. Proficient in the use of personal computers. Additional experience, which has demonstrated the requisite skills and abilities, may be substituted for required education on a year-for-year basis. PREFERRED QUALIFICATIONS/DESIRABLE EXPERIENCE : Master's Degree or MBA with a concentration in marketing, experience in working with creative teams and understanding their needs and resources, ad agency account management experience a plus, TV production, digital and web content development, media planning and buyer, hiring and working with outside creative and production services, creating and deploying online surveys to inform decision making. This position requires a leader who works with internal and external stakeholders in planning and executing marketing and communications needs across the institution. The selected candidate will have experience in advertising and public relations roles, extensive digital marketing experience and a portfolio with clear expertise in the implementation and evaluation of web and digital-based marketing. Highly desirable: Management level experience in higher education, preferably the CSU system. SPECIAL CONDITIONS OF EMPLOYMENT AND POSITION DESIGNATIONS :
PHYSICAL ENVIRONMENT : Office environment with standard equipment and tasks. The position requires working at a computer and desk for extended periods of time. May require travel between campus offices and off-campus locations. The health and safety of our students, faculty, and staff remain our highest priority. While on campus, students, faculty, staff, and the community will be expected to follow all campus safety mandates. BENEFITS/PERKS : This is a management-level position with an attractive benefits package, which includes: a vacation accrual rate of 16 hours per month; an excellent choice of medical, dental, and vision insurance; long-term disability coverage; life insurance; educational incentives; membership in the California Public Employees Retirement System (CalPERS); and 14 paid holidays a year. For further information, please visit Employee Benefits Summary. The University Corporation at Monterey Bay also provides access to affordable housing near main campus. The allocation of housing is subject to several factors, including availability, eligibility criteria, and specific program guidelines. For more information, visit: https://csumb.edu/corporation/employee-housing APPLICATION PROCEDURE : For full consideration, applicants must complete the required online application prior to the priority screen date found at Careers at CSUMB. Application submissions received after the application screening date will be reviewed at the discretion of the University. Materials submitted become the property of CSUMB and will not be returned. CSUMB is not a sponsoring agency for staff or management positions. Reasonable accommodations will be provided for qualified applicants with disabilities who self-disclose by contacting Human Resources at (831) 582-3389 or emailing humanresources@csumb.edu. All employees must be eligible for employment in the U.S. GENERAL INFORMATION : CSUMB hires only individuals lawfully authorized to work in the United States and is an E-Verify employer. In compliance with federal crime awareness and campus security legislation, including the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics, you can view the notice of availability and access the Cal State University, Monterey Bay annual security and fire safety reports at https://csumb.edu/clery/asr-and-fsr-notices-availability/. CSUMB is a smoke and tobacco-free campus. EQUAL OPPORTUNITY EMPLOYER : CSUMB is an Equal Opportunity employer seeking to recruit and support a broadly diverse community of faculty and staff. We value and celebrate diversity in all its forms and strive to foster an inclusive culture built on respect that affirms inter-group relations and builds cohesion. We consider qualified applicants for employment for their anticipated contributions and without regard to race, color, religion, national origin, age, gender, gender identity or expression, sexual orientation, genetic information, medical condition, pregnancy, marital status, veteran status, or disability. Advertised: Mar 05 2026 Pacific Standard Time Applications close: Whatsapp Facebook LinkedIn Email App | |
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