Marketing Director, Brand Equity and Demand Generation job in Columbus
Job Type
Location
Salary
Date posted
Job title
Columbus, Ohio - OH Abbott
| Job Ref: | 31145928 |
| Employer: | Abbott |
| Category: | Brand Marketing |
| Job Type: | Full Time |
| Salary and Benefits: | USD 171,300.00 - 342,700.00 per year |
Location | |
| State: | Ohio - OH |
| City: | Columbus |
| Map: | United States, Ohio , Columbus (Show on map) |
Description | |
|
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.
JOB DESCRIPTION: SUMMARY: Marketing Director, Brand Equity & Demand Generation leads the end-to-end brand building and consumer demand generation engine for a ~$1B+ US Adult Nutrition portfolio of Abbott Nutrition. This leader is responsible for developing objectives, strategies, goals, and initiatives that drive sustainable consumer demand, resulting market share, and P&L commitments for US Adult Nutrition brands. This leader will build, lead, and evolve a high-performing, multi-disciplinary marketing organization, including direct leadership of Media and Brand Design capabilities, and will develop a strong succession pipeline for senior marketing talent across the organization. WHAT YOU'LL DO:
EXPERIENCE AND EDUCATION YOU'LL BRING Required:
PREFFERED:
The base pay for this position is $171,300.00 - $342,700.00 In specific locations, the pay range may vary from the range posted. JOB FAMILY: Product Management DIVISION: ANPD Nutrition Products LOCATION: United States > Columbus : RP02 ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Yes, 25 % of the Time MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday) Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans. EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf | |
ref: (31145928) 4 hours ago
Back to search results