Sr. Director, Integrated and Digital Marketing job in Northfield
Job Type
Location
Salary
Date posted
Job title
Northfield, Illinois - IL Medline
| Job Ref: | R2607532 |
| Employer: | Medline |
| Category: | Digital Marketing |
| Job Type: | Full Time |
| Salary and Benefits: | USD 177,000.00 - 266,000.00 per year |
Location | |
| State: | Illinois - IL |
| City: | Northfield |
| Map: | |
Description | |
|
Job Summary
Medline is seeking a Head of Integrated & Digital Marketing to define and lead our omni-channel marketing strategy across B2B and B2C audiences. This role owns the vision, strategy, and execution of integrated, data-driven marketing that drives customer acquisition, trial, adoption, and growth across Medline's portfolio of products and services. This leader will bring together owned, paid, and sales-amplified channels into a cohesive, customer-centric marketing engine-one that delivers both always-on, automated programs and high-impact, cause-based campaigns rooted in deep customer understanding. A successful candidate will deliver: • A clearly defined and operational omni-channel marketing system that connects brand, demand, and sales. • Marketing programs that consistently drive measurable growth in acquisition, trial, and adoption. • Improved customer engagement through personalized, automated, and insight-led journeys. • A high-performing, future-ready integrated marketing organization. • Strong alignment across marketing, sales, and product teams around a shared customer strategy. Job Description MAJOR RESPONSIBILITIES Set Strategy & Direction
Lead Omni-Channel Execution
Customer Insight & Experience
Measure Impact and Optimize
Leadership & Collaboration
MINIMUM JOB REQUIREMENTS Education Bachelor's degree, with demonstrated pursuit of Marketing, Business, Computer Science, or related fields in studies either undergraduate or post-graduate. Certification / Licensure None required. Work Experience At least 8+ years in in integrated, digital, or omni-channel marketing, including leadership of large-scale programs. At least 5+ years of people leadership (through managers), including goal setting, budgeting, and executive reporting. Knowledge / Skills / Abilities Highly strategic thinker with the ability to connect customer insight, brand, creative, media, and performance outcomes. Strong command of data, analytics, attribution, and marketing measurement. Comfortable operating at both altitude and detail-setting vision while ensuring execution quality. Inspiring people leader with a track record of building and scaling teams. Executive-level communication skills with the ability to influence across disciplines and levels. Collaborative, decisive, and comfortable navigating complexity and change. Ability to travel up to 10% for business purposes. PREFERRED JOB REQUIREMENTS Education Advanced degree (MBA or relevant master's) Certification / Licensure Work Experience Experience in healthcare, medical products, or regulated industries. Ability to incorporate AI into marketing systems and executions. Proven success driving customer acquisition, trial, and adoption in complex B2B and/or B2C environments. Deep expertise across digital channels, including marketing automation, paid media, email, web, content, and search marketing (SEO/SEM). Strong understanding of sales-enabled and sales-amplified marketing models. Experience designing and executing both always-on automated journeys and high-impact campaigns. Medline Industries, LP, and its subsidiaries, offer a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization. The anticipated salary range for this position: $177,000.00 - $266,000.00 Annual The actual salary will vary based on applicant's location, education, experience, skills, and abilities. This role is bonus and/or incentive eligible. Medline will not pay less than the applicable minimum wage or salary threshold. Our benefit package includes health insurance, life and disability, 401(k) contributions, paid time off, etc., for employees working 30 or more hours per week on average. For roles where employees work less than 30 hours per week, benefits include 401(k) contributions, paid time off, as well as access to the Employee Assistance Program, Employee Resource Groups and the Employee Service Corp. For a more comprehensive list of our benefits please click here. We're dedicated to creating a Medline where everyone feels they belong and can grow their career. We strive to do this by seeking diversity in all forms, acting inclusively, and ensuring that people have tools and resources to perform at their best. Explore our Belonging page here. Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified individuals without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, neurodivergence, protected veteran status, marital or family status, caregiver responsibilities, genetic information, or any other characteristic protected by applicable federal, state, or local laws. | |
ref: (R2607532) 2 hours ago
Back to search results